:root {
  --ink: #14171A; --ink-2: #3B4046; --muted: #555B62; --paper: #F4F2EC; --paper-2: #EAE7DE;
  --card: #FFFFFF; --line: #DAD6CB; --green: #1F6F4A; --green-d: #14492F; --green-l: #E6F0EA;
  --mint: #7FC9A0; --rust: #B4471C; --rust-l: #FDF3EE;
  --mono: 'IBM Plex Mono', ui-monospace, monospace;
}
* { box-sizing: border-box; }
[hidden] { display: none !important; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--paper); color: var(--ink); font-family: 'IBM Plex Sans', system-ui, sans-serif; font-size: 17px; line-height: 1.55; }
a { color: var(--green); } a:hover { color: var(--green-d); }
.wrap { max-width: 1180px; margin: 0 auto; padding: 0 24px; }
.mono { font-family: var(--mono); }
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; padding: 14px 22px; border-radius: 10px; font-weight: 600; text-decoration: none; border: 1px solid transparent; font: inherit; font-weight: 600; cursor: pointer; min-height: 48px; }
.btn-primary { background: var(--green); color: #fff; } .btn-primary:hover { background: var(--green-d); color: #fff; }
.btn-dark { background: var(--ink); color: #fff; } .btn-dark:hover { background: #000; color: #fff; }
.btn-ghost { background: transparent; color: var(--ink); border-color: var(--ink); } .btn-ghost:hover { background: var(--ink); color: #fff; }
.eyebrow { font-family: var(--mono); font-size: 13px; letter-spacing: .04em; color: var(--green); text-transform: uppercase; }
h1, h2, h3 { letter-spacing: -0.02em; margin: 0; }
h2 { font-size: clamp(30px, 4vw, 42px); line-height: 1.1; }
.lead { font-size: 19px; color: var(--ink-2); margin: 0; }
section { scroll-margin-top: 80px; }

/* header */
header { position: sticky; top: 0; z-index: 10; background: rgba(244,242,236,.92); backdrop-filter: blur(8px); border-bottom: 1px solid var(--line); }
.nav { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 12px; padding: 14px 0; }
.logo { display: flex; align-items: center; gap: 10px; color: var(--ink); text-decoration: none; font-weight: 700; font-size: 21px; }
.nav-links { display: flex; flex-wrap: wrap; align-items: center; gap: 22px; font-size: 15px; }
.nav-links a:not(.btn) { color: var(--ink-2); text-decoration: none; }
.nav-links .btn { padding: 10px 16px; min-height: 40px; }

/* hero */
.hero { padding: 64px 0 56px; display: flex; flex-wrap: wrap; gap: 48px; align-items: center; }
.hero-text { flex: 1 1 460px; display: flex; flex-direction: column; gap: 22px; }
.alert { align-self: flex-start; display: inline-flex; gap: 10px; align-items: center; background: #fff; border: 1px solid var(--line); border-radius: 999px; padding: 6px 14px; font-size: 14px; color: var(--ink-2); }
.dot { width: 8px; height: 8px; border-radius: 50%; background: var(--rust); flex: none; }
.hero h1 { font-size: clamp(38px, 5.4vw, 60px); line-height: 1.04; }
.pillars { display: flex; flex-wrap: wrap; gap: 8px; }
.pill { display: inline-flex; gap: 8px; align-items: center; background: var(--green-l); color: var(--green-d); border-radius: 999px; padding: 6px 14px; font-size: 15px; font-weight: 600; }
.cta-row { display: flex; flex-wrap: wrap; gap: 12px; }
.small { font-size: 14px; color: var(--muted); }

/* product shot */
.shot { flex: 1 1 480px; min-width: 0; background: var(--ink); border-radius: 16px; padding: 10px; box-shadow: 0 30px 60px -30px rgba(20,23,26,.5); }
.shot-bar { display: flex; gap: 6px; padding: 6px 8px 10px; align-items: center; }
.shot-bar i { width: 10px; height: 10px; border-radius: 50%; background: #3B4046; display: block; }
.shot-bar span { margin-left: 10px; font-family: var(--mono); font-size: 12px; color: #8C929A; }
.screen { background: var(--paper); border-radius: 10px; padding: 16px; display: flex; flex-direction: column; gap: 12px; font-size: 13px; }
.kpis { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 8px; }
.kpi { background: #fff; border: 1px solid var(--line); border-radius: 8px; padding: 10px; }
.kpi b { display: block; font-size: 20px; }
.up { color: var(--green); font-weight: 600; } .down { color: var(--rust); font-weight: 600; }
.shot-row { display: flex; gap: 8px; flex-wrap: wrap; }
.shot-chart { flex: 2 1 220px; background: #fff; border: 1px solid var(--line); border-radius: 8px; padding: 10px; }
.shot-ins { flex: 1 1 160px; background: var(--ink); color: #E8E6DF; border-radius: 8px; padding: 10px; display: flex; flex-direction: column; gap: 6px; }
.shot-ins .w { color: #F4B996; font-weight: 600; }

/* stripe */
.stripe { background: var(--ink); color: var(--paper); }
.stripe .wrap { padding-top: 28px; padding-bottom: 28px; display: grid; grid-template-columns: repeat(auto-fit, minmax(200px, 1fr)); gap: 24px; }
.stripe b { display: block; font-size: 22px; color: #fff; }
.stripe span { color: #C9C6BD; font-size: 15px; }

/* pillar sections */
.pillar { padding: 88px 0; }
.pillar .head { display: flex; flex-direction: column; gap: 14px; max-width: 760px; margin-bottom: 36px; }
.grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); gap: 18px; }
.card { background: var(--card); border: 1px solid var(--line); border-radius: 14px; padding: 24px; display: flex; flex-direction: column; gap: 10px; }
.card h3 { font-size: 19px; }
.card p { margin: 0; color: var(--ink-2); font-size: 16px; }
.icon { width: 40px; height: 40px; border-radius: 10px; background: var(--green-l); display: flex; align-items: center; justify-content: center; }
.alt { background: var(--paper-2); }
.split { display: flex; flex-wrap: wrap; gap: 36px; align-items: center; }
.split > * { flex: 1 1 420px; min-width: 0; }
.list { margin: 0; padding: 0; list-style: none; display: flex; flex-direction: column; gap: 14px; }
.list li { display: flex; gap: 12px; align-items: flex-start; }
.check { flex: none; width: 24px; height: 24px; border-radius: 50%; background: var(--green); color: #fff; display: flex; align-items: center; justify-content: center; margin-top: 2px; }
.code { background: var(--ink); color: #E8E6DF; border-radius: 14px; padding: 22px; font-family: var(--mono); font-size: 14px; line-height: 1.7; overflow-x: auto; white-space: pre; }
.code .c { color: #8C929A; } .code .k { color: var(--mint); } .code .s { color: #F4B996; }
.flow { display: flex; flex-wrap: wrap; align-items: center; gap: 10px; }
.flow .node { background: #fff; border: 1px solid var(--line); border-radius: 10px; padding: 10px 14px; font-weight: 600; font-size: 15px; }
.flow .node.dark { background: var(--ink); color: #fff; border-color: var(--ink); }
.flow .arrow { color: var(--muted); }
.lock-box { background: var(--card); border: 1px solid var(--line); border-radius: 16px; padding: 22px; display: flex; flex-direction: column; gap: 14px; }
.perimeter { border: 2px dashed var(--green); border-radius: 14px; padding: 16px; display: flex; flex-direction: column; gap: 10px; }
.perimeter .lbl { font-family: var(--mono); font-size: 12px; color: var(--green-d); }
.chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chip { background: var(--paper-2); border-radius: 8px; padding: 6px 10px; font-size: 14px; }
.outside { display: flex; gap: 10px; align-items: center; color: var(--rust); font-size: 14px; font-weight: 600; }

/* tour */
.tabs { display: flex; flex-wrap: wrap; gap: 6px; background: var(--paper-2); padding: 4px; border-radius: 12px; align-self: flex-start; }
.tabs button { border: 0; background: transparent; padding: 10px 16px; border-radius: 9px; font: inherit; font-size: 15px; cursor: pointer; color: var(--ink-2); min-height: 44px; }
.tabs button[aria-selected="true"] { background: var(--ink); color: #fff; font-weight: 600; }
.tour { display: flex; flex-direction: column; gap: 20px; }
.tour-panel { display: flex; flex-wrap: wrap; gap: 28px; align-items: center; }
.tour-panel[hidden] { display: none; }
.tour-panel .txt { flex: 1 1 320px; display: flex; flex-direction: column; gap: 12px; }
.tour-panel .vis { flex: 1.4 1 460px; min-width: 0; background: #fff; border: 1px solid var(--line); border-radius: 14px; padding: 18px; font-size: 14px; display: flex; flex-direction: column; gap: 10px; }
.row { display: flex; justify-content: space-between; gap: 12px; padding: 8px 0; border-top: 1px solid #ECE9E1; }
.prob { display: flex; gap: 12px; align-items: center; padding: 12px; border: 1px solid var(--line); border-radius: 10px; }
.prob .ic { width: 36px; height: 36px; border-radius: 9px; background: var(--rust-l); flex: none; display: flex; align-items: center; justify-content: center; }
.prob b { display: block; }

/* table */
.tbl-wrap { overflow-x: auto; background: #fff; border: 1px solid var(--line); border-radius: 14px; }
table.cmp { width: 100%; min-width: 680px; border-collapse: collapse; font-size: 16px; }
.cmp th, .cmp td { padding: 14px 18px; text-align: left; border-bottom: 1px solid #ECE9E1; vertical-align: top; }
.cmp thead th { background: #F9F8F4; font-size: 15px; }
.cmp thead th.us { color: var(--green); }
.cmp tbody th { font-weight: 500; }
.cmp tr:last-child th, .cmp tr:last-child td { border-bottom: 0; }

/* pricing */
.toggle { display: inline-flex; flex-wrap: wrap; gap: 4px; background: var(--paper-2); border-radius: 12px; padding: 4px; }
.toggle button { border: 0; background: transparent; padding: 10px 18px; border-radius: 9px; font: inherit; font-size: 15px; font-weight: 600; cursor: pointer; color: var(--ink-2); min-height: 44px; }
.toggle button[aria-pressed="true"] { background: var(--ink); color: #fff; }
.prices { display: grid; grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); gap: 18px; }
.price { background: #fff; border: 1px solid var(--line); border-radius: 14px; padding: 28px; display: flex; flex-direction: column; gap: 12px; }
.price.featured { background: var(--ink); color: #F4F2EC; border-color: var(--ink); }
.price .amt { font-size: 34px; font-weight: 700; }
.price .amt small { font-size: 16px; font-weight: 400; opacity: .75; }
.price ul { margin: 0; padding-left: 20px; display: flex; flex-direction: column; gap: 6px; flex-grow: 1; }
.price.featured ul, .price.featured .sub { color: #C9C6BD; }
.price .sub { font-size: 14px; color: var(--muted); min-height: 42px; }
.picker { background: #fff; border: 1px solid var(--line); border-radius: 14px; padding: 20px 22px; display: flex; flex-direction: column; gap: 10px; }
.picker-label { font-size: 18px; font-weight: 600; display: flex; flex-wrap: wrap; justify-content: space-between; gap: 8px; }
.picker-label b { font-family: var(--mono); color: var(--green); }
.picker input[type=range] { width: 100%; accent-color: var(--green); height: 28px; }
.picker-scale { position: relative; height: 18px; font-family: var(--mono); font-size: 12px; color: var(--muted); }
.picker-scale span { position: absolute; transform: translateX(-50%); white-space: nowrap; }
.picker-scale span:nth-child(1) { left: 0; transform: none; }
.picker-scale span:nth-child(2) { left: 23%; }
.picker-scale span:nth-child(3) { left: 49%; }
.picker-scale span:nth-child(4) { left: 67%; }
.picker-scale span:nth-child(5) { left: auto; right: 0; transform: none; }
.tiers { grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); }
.tier-head { display: flex; justify-content: space-between; align-items: center; gap: 8px; }
.tier-head h3 { font-size: 26px; }
.rec { display: none; font-family: var(--mono); font-size: 11px; letter-spacing: .04em; text-transform: uppercase; background: var(--mint); color: var(--ink); border-radius: 6px; padding: 3px 8px; }
.limit { font-weight: 600; color: var(--ink-2); }
.price.picked { background: var(--ink); color: #F4F2EC; border-color: var(--ink); }
.price.picked .limit, .price.picked .sub { color: #C9C6BD; }
.price.picked .btn-ghost { background: var(--green); color: #fff; border-color: var(--green); }
.picked .rec { display: inline-block; }
.included { display: flex; flex-wrap: wrap; gap: 8px; align-items: center; font-size: 15px; }
.included span { background: #fff; border: 1px solid var(--line); border-radius: 999px; padding: 4px 12px; }
.ent { display: flex; flex-wrap: wrap; gap: 20px; align-items: center; background: #262B31; color: #E8E6DF; border-radius: 14px; padding: 22px 24px; border: 2px solid transparent; }
.ent.picked { border-color: var(--mint); }
.trial { display: flex; flex-wrap: wrap; align-items: center; gap: 16px; background: var(--green-l); color: var(--green-d); border-radius: 14px; padding: 20px 24px; }

/* faq */
details { background: #fff; border: 1px solid var(--line); border-radius: 12px; padding: 18px 22px; }
details + details { margin-top: 10px; }
summary { cursor: pointer; font-weight: 600; font-size: 18px; list-style: none; display: flex; justify-content: space-between; gap: 12px; }
summary::-webkit-details-marker { display: none; }
summary::after { content: "+"; font-family: var(--mono); color: var(--green); }
details[open] summary::after { content: "–"; }
details p { margin: 12px 0 0; color: var(--ink-2); }

/* cta */
.final { background: var(--green); color: #fff; }
.final .wrap { padding-top: 72px; padding-bottom: 72px; display: flex; flex-wrap: wrap; gap: 36px; align-items: center; justify-content: space-between; }
.final h2 { color: #fff; }
form.lead-form { flex: 1 1 420px; display: flex; flex-direction: column; gap: 12px; }
.lead-form label { font-size: 14px; color: #E3EFE8; display: flex; flex-direction: column; gap: 6px; }
.lead-form input, .lead-form select { padding: 14px 16px; border-radius: 10px; border: 0; font: inherit; font-size: 16px; width: 100%; }
.lead-form .two { display: grid; grid-template-columns: repeat(auto-fit, minmax(180px, 1fr)); gap: 12px; }
.lead-form .consent { flex-direction: row; align-items: flex-start; gap: 10px; }
.lead-form .consent input { width: auto; margin-top: 4px; }
.form-msg { background: rgba(255,255,255,.15); border-radius: 10px; padding: 12px 14px; font-size: 15px; }
footer { background: var(--ink); color: #8C929A; font-size: 14px; }
footer .wrap { padding-top: 28px; padding-bottom: 28px; display: flex; flex-wrap: wrap; gap: 16px; justify-content: space-between; }
footer a { color: #C9C6BD; }

@media (max-width: 640px) {
  .kpis { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .nav-links { gap: 14px; }
  .hide-sm { display: none; }
  .pillar { padding: 64px 0; }
}

/* --- страницы сайта (блог, статья, документация, контакты, демо, cookie) --- */
.nav-links a.active { color: var(--ink); font-weight: 600; }
.footer-links { display: flex; flex-wrap: wrap; gap: 14px; }
.card.post { text-decoration: none; color: var(--ink); }
.card.post:hover { border-color: var(--green); }
.card.post .post-date { font-size: 12px; color: var(--muted); }
.card.post h3 { font-size: 19px; }
.article { max-width: 820px; display: flex; flex-direction: column; gap: 16px; }
.article h1 { font-size: clamp(30px, 4vw, 42px); line-height: 1.1; }
.article-body h2 { font-size: 24px; margin: 28px 0 10px; }
.article-body p, .article-body li { font-size: 17px; color: var(--ink-2); }
.article-body ul { padding-left: 22px; }
.article-body code { font-family: var(--mono); font-size: 15px; background: var(--paper-2); padding: 2px 6px; border-radius: 6px; }
.article-img { max-width: 100%; border-radius: 14px; }
.chip.on { background: var(--ink); color: #fff; }
a.chip { text-decoration: none; color: var(--ink); }
.demo-frame { background: var(--ink); border-radius: 16px; padding: 10px; }
.demo-frame iframe { width: 100%; height: 820px; border: 0; border-radius: 10px; background: var(--paper); }
.lead-form textarea { padding: 14px 16px; border-radius: 10px; border: 0; font: inherit; font-size: 16px; width: 100%; resize: vertical; }
.lead-form.on-light label { color: var(--ink-2); }
.lead-form.on-light input, .lead-form.on-light select, .lead-form.on-light textarea { border: 1px solid var(--line); }
.lead-form .hp { position: absolute; left: -10000px; width: 1px; height: 1px; overflow: hidden; }
.lead-form .consent a { color: inherit; }
.form-msg.ok { background: var(--green-l); color: var(--green-d); }
.lead-form.on-light .form-msg { background: var(--rust-l); color: var(--rust); }
.lead-form.on-light .form-msg.ok { background: var(--green-l); color: var(--green-d); }
.cookie-banner { position: fixed; left: 16px; right: 16px; bottom: 16px; z-index: 50; background: #fff; border: 1px solid var(--line); border-radius: 14px; box-shadow: 0 20px 50px -20px rgba(20,23,26,.4); padding: 18px 20px; display: flex; flex-wrap: wrap; gap: 14px 24px; align-items: center; justify-content: space-between; max-width: 1180px; margin: 0 auto; }
.cookie-banner[hidden] { display: none; }
.cookie-text { flex: 1 1 420px; font-size: 14px; color: var(--ink-2); }
.cookie-text b { display: block; color: var(--ink); font-size: 16px; margin-bottom: 4px; }
.cookie-text p { margin: 4px 0; }
.cookie-buttons { display: flex; flex-wrap: wrap; gap: 10px; }
.cookie-buttons .btn { padding: 10px 16px; min-height: 40px; }
/* тарифы на главной: цены в одну строку, колонка «На год» выделена */
.prices-table td { white-space: nowrap; }
.prices-table td:nth-child(2) { white-space: normal; }
.prices-table tbody th { font-weight: 700; }
.prices-table td.us { color: var(--green); font-weight: 600; }
.alt-prices { font-size: 13px; color: var(--muted); margin-top: -6px; }
.price.picked .alt-prices { color: #C9C6BD; }

/* маркетинг (arch/12): блок «Новое / Маркетинг» на главной */
a.alert { text-decoration: none; color: inherit; }
a.alert:hover { border-color: var(--green); }
.pill.pill-new { background: var(--green); color: #fff; border-color: var(--green); }
.mk-split { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.25fr); gap: 32px; align-items: start; }
.mk-steps { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 18px; }
.mk-steps li { display: flex; gap: 14px; }
.mk-steps b { display: block; font-size: 18px; margin-bottom: 4px; }
.mk-steps div { color: var(--ink-2); font-size: 16px; }
.mk-n { flex: 0 0 34px; height: 34px; border-radius: 999px; background: var(--green); color: #fff; display: grid; place-items: center; font-weight: 700; }
.mk-shot { background: #fff; border: 1px solid var(--line); border-radius: 14px; padding: 18px; font-size: 14px; box-shadow: 0 10px 30px rgba(24,28,32,.06); }
.mk-shot-h { display: flex; justify-content: space-between; margin-bottom: 8px; }
.mk-shot-h .mono { color: var(--muted); }
.mk-row { display: grid; grid-template-columns: 1.3fr 1fr 1.1fr; gap: 12px; align-items: center; padding: 10px 0; border-top: 1px solid #ECE9E1; }
.mk-row > span:first-child b { display: block; }
.mk-row small { display: block; color: var(--muted); }
.mk-th { font-size: 12px; color: var(--muted); text-transform: uppercase; letter-spacing: .04em; border-top: 0; }
.mk-depth { display: flex; height: 10px; border-radius: 5px; overflow: hidden; background: var(--paper); }
.mk-depth i { display: block; height: 100%; }
.mk-pill { font-style: normal; display: inline-block; border-radius: 999px; padding: 0 8px; font-size: 12px; font-weight: 600; margin-top: 3px; }
.mk-pill.seed { background: #E5F4EA; color: #1F6F4A; } .mk-pill.direct { background: #FFF1C2; color: #6B4E00; }
.mk-v { font-style: normal; display: inline-block; margin-top: 4px; font-size: 12px; font-weight: 700; border-radius: 6px; padding: 1px 7px; background: var(--paper-2); color: var(--ink); }
.mk-v.up { background: var(--green-l); color: var(--green-d); } .mk-v.down { background: var(--rust-l); color: var(--rust); }
.mk-note { margin-top: 10px; font-size: 13px; color: var(--muted); }
@media (max-width: 900px) { .mk-split { grid-template-columns: 1fr; } }
@media (max-width: 640px) { .mk-row { grid-template-columns: 1fr; gap: 6px; } .mk-th { display: none; } }